BIZ Experiences Elevator Pitch Season 2 Ep. 1: Breaking the Cardinal Rule of Pitching BIZ Experiences's pitch show is back. Watch to see who makes it into the board room and who is sent home.

By Lydia Belanger

Opinions expressed by BIZ Experiences contributors are their own.

The first 60 seconds of a business pitch can change a founder's life and propel a business to new heights. Or they can lead to disappointment and lessons learned. On our streaming show BIZ Experiences Elevator Pitch, founders step into the BIZ Experiences Elevator and have just one minute to present an idea, product or business to a panel of experienced investors. If the judges like what they hear, they open the elevator doors and invite the BIZ Experiences into the boardroom for negotiations. If not, it's back to the ground floor.

Related: Catch Up on Season 1 of BIZ Experiences Elevator Pitch

In this first episode of season two, contestants are focused on protecting consumers from pain and illness with a variety of tools, contraptions and formulas. Then there's a mystery product: After the BIZ Experiences's 60 seconds are up, BIZ Experiences Elevator Pitch judge and Sprint Business Solutions exec Kimberly Green-Kerr flatly remarks, "We don't know what it is and we don't know what he wants," a major faux pas that leaves the panel's hands tied.

After some rapid negotiations, which BIZ Experiencess will the investors make a deal with, and who will they send packing with encouragement to crowdfund? Watch the episode above, or on Facebook or YouTube, to find out. If you like what you see, you at home can back your favorite products via crowdfunding to help the contestants bring the next billion-dollar idea to life.

BIZ Experiences Elevator Pitch in partnership with Sports 1 Marketing streams Wednesdays on BIZ Experiences.com. Follow BIZ Experiences Elevator Pitch on Facebook.

Lydia Belanger is a former associate editor at BIZ Experiences. Follow her on Twitter: @LydiaBelanger.

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