Now You Can Customize Your YouTube Channel URL Starting this week, the video-sharing platform is allowing its creators to select a URL that better reflects their brand and content.

By Nina Zipkin

If you came up with your YouTube channel name on the fly and it no longer suits your purposes, you now have the chance to change it.

Beginning this week, YouTube creators with more than 500 subscribers have the option to customize their channel's URL to better reflect their brand and content and boost their visibility in search.

Related: How to Boost Your YouTube Ranking (Infographic)

While you can't make up your own specific URL, YouTube will offer several options for it based on factors like the creator's username, display name or website (which can also help creators qualify for a new URL, if they link up and verify their official sites with their channel), as well as any vanity URLS the creator already has in use.

There are few more requirements involved – the channel has to be more than 30 days old and have channel art and an image for the channel icon. And your decision about the URL has to be final, as it can't be altered once it's been set up.

Related: Probably Coming Soon: Paid, Ad-Free Subscriptions on YouTube

Nina Zipkin

BIZ Experiences Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at BIZ Experiences.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

Want to be an BIZ Experiences Leadership Network contributor? Apply now to join.

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