Shawn P. Walchef
Bio
“Be the show, not the commercial.”
Cali BBQ Media Founder Shawn Walchef helps brands and leaders leverage the new Business Creator Economy with strategic Smartphone Storytelling and Digital Hospitality.
His Cali BBQ restaurant company has generated more than $35 million since opening in 2008. They operate numerous locations in San Diego and beyond.
Shawn’s weekly video series Restaurant Influencers (published by BIZ Experiences Media and produced by Cali BBQ Media) has been seen by over 25 million people.
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Latest
They Opened a Restaurant During the Pandemic — But Locals Showed Up, and Celebrities Followed. Now, It's Thriving.
Barry Dakake, Marco Cicione and Yassine Lyoubi discuss how a longtime friendship became a business, how they built media buzz without a budget and how they make locals feel like VIPs.
These Co-Founders Came From Different Backgrounds, Joined Forces and Now Run 10 Restaurants Together
Alexandra Lourdes, Michael Santos, Steve Jerome and Lin Smith Jerome teamed up to start a Las Vegas hospitality juggernaut.
This Restaurant Tech Cost Him a Client — Then Changed Everything for His Business
Tunji Junard was skeptical of a new restaurant tech, but before long, he was convinced it could be a game-changer for his restaurant brand, Steam Boys.
Jon Taffer Teamed Up With This $300 Million Franchise Company to Build Something Bigger Than Restaurants
Taffer, known for his role in 'Bar Rescue,' teamed up with Craveworthy Brands to expand his concept, Taffer's Tavern.
How This Massive Food Company Turned Its Fleet of Trucks into Rolling Billboards — And the Lesson It Teaches About Brand-Building
The CMO of US Foods on why brand consistency matters, how the team brings its brand to life and the ways AI is transforming menu design and marketing for restaurant operators.
A Conversation About AI With Sam Altman Blew Their Minds — So They Wrote the Playbook for Businesses That Want to Use the Tech
Digital strategists Adam Brotman and Andy Sack discuss their new book on AI and the impact of tech on today's restaurants.
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