Don Katz on How He Launched Audible and Business Lessons From Jeff Bezos Listen to this wide-ranging interview between Katz and BIZ Experiences Network partner David Meltzer.

By David Meltzer

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Bryan Bedder | Stringer | Getty Images

Don Katz, the founder and CEO of Audible, talks about his journey from professional writer to founding Audible, covering topics such as why voice is such a powerful storytelling tool, how he handled early criticisms and the future of the "listening revolution."

This episode of The Playbook also includes:

  • How his fearless attitude helped him launch Audible. [1:38]
  • Why the voice in your head is such an emotionally powerful tool for storytelling. [7:10]
  • What he learned from Jeff Bezos about inputs, outputs and monetization. [10:39]
  • Why you should never be afraid to challenge the status quo by thinking outside-the-box. [14:58]

Related: Trust Is the Ultimate Human Currency
David Meltzer

Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach

David Meltzer, co-founder of Sports 1 Marketing and host of BIZ Experiences's podcast, “The Playbook”, is a Top 100 Business Coach, global public speaker and three-time international best-selling author who has been honored by Variety as “Sports Humanitarian of the Year”.

Want to be an BIZ Experiences Leadership Network contributor? Apply now to join.

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