PR Daily

A Texas hotel goes above and beyond to make the stay of an audacious lodger one he'll fondly remember.

Some brands have mastered the art of Facebook marketing; others, not so much. As with any social media platform, there are rules by which we should abide.

It's great to get media attention, but it's no silver bullet. Expecting or demanding too much can fritter away any good will you may have had.

Is your Twitter strategy stagnant? Learn what Papa Franciscus can teach you about outreach and audience.

You've built a following, but are your fans relaying your message? Here are some tips that can help.

A look at how companies will be able to best use hashtags for their marketing purposes.

A recent court ruling in favor of two former 20th Century Fox interns could set a precedent for other industries.

Consider this list of dos and don'ts when marketing your business on the popular microblog.

Make sure as many fans as possible see your updates. Follow these general time guidelines.

From business plans to marketing copy, being aware of common mistakes can make you a better writer.

Why companies like McDonald's and Pizza Hut prefer red whereas Lowe's opts for blue.

If you are your own brand, it makes sense that you should employ your professional acumen when presenting yourself to potential clients.

Avoid using jargon and dated sayings in your daily business communications.

When it comes to social media, men tend to spend more time on some sites, women on others.

Some moms want roses. Other moms would prefer an iPad.

How to steer clear of having your startup's account taken over by someone else.

These eight tips can enrich a startup's experience with a public relations agency.

Start by acting like a human, not a marketing robot.

The inside scoop on how your industry peers measure social media and staff their teams.

These new tools should be on your radar. Here's why.

Find out the best time of day, length of tweet and more.

Nearly half of social media users consume content on their smartphones. Here's how to make sure your content is right for these mobile readers.

From financial management to customer support, manage your business from anywhere with the help of these mobile apps.

From creating 'welcome' videos to personalizing your pages, what you need to know about the new changes.

The popular Twitter app will evolve into a web-based version. If you're looking for alternatives, we've got them.

A look at how long it took these companies to win back their positive sentiment online after separate PR firestorms.

Follow this simple regimen to get rid of 'toxins' and make your copy shine.

The company regained control of its Twitter feed after hackers overtook it for hours. Here's what brands need to know.

Take the pain out of adding images to your brand's social media accounts by following this easy guide to sizing images.

Here's the blueprint of a successful business email.