Watch This NFL Player Turned BIZ Experiences Explain How He Keeps Challenges in Perspective Lights Out Brand founder and CEO Shawne Merriman shares his internal monologue during tough times.

By Conrad Martin

Shawne Merriman, CEO and founder of apparel and sporting goods brand Lights Out Brand, has had to balance adaptability and focus on the field and in business.

We caught up with the former NFL linebacker at the BIZ Experiences Live conference in Los Angeles earlier this month. In the above video he shares with us what he thinks it means to be an BIZ Experiences in three words, how he thinks about challenges and makes difficult tasks more manageable, his best tip for staying focused and what he does every morning.

Related: 'Bar Rescue' Star Jon Taffer Shares the One Thing That Helped Him Find Success
Conrad Martin

BIZ Experiences Staff

Network Editor at BIZ Experiences.com

Conrad Martin is the Network Editor at BIZ Experiences.com. His areas of focus include native and editorial video, live events, and content distribution.

Want to be an BIZ Experiences Leadership Network contributor? Apply now to join.

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