Opinions expressed by BIZ Experiences contributors are their own.

Chew on these numbers: In 1998, exports from U.S. businesses hit$931 billion, according to U.S. Census Bureau stats. Imports fromabroad totaled more than $1 trillion--and in almost every deal, aU.S. importer had a hand in the transaction.

How can you claim your place in the export-import action? Readon for a road map that reveals the route to riches in foreigntrade.

Uncle Sam

Uncle Sam wants you to prosper by doing business abroad--and theU.S government provides a wealth of resources, free of charge, toentrepreneurs who need a boost in export-import trade. Start anyhunt for international trade opportunities by checking in with thefeds:

  • The SBA's Office of International Trade (http://www.sba.gov/OIT/): Frominformation sources to sources of working capital, the SBA offersplenty of programs to boost small businesses' chances ofexport-import success. The details are spelled out here. Whileyou're at the SBA Web site, don't miss Exporting bySmall Firms (http://www.sba.gov/advo/stats/exp_rpt.html).It's a detailed look at the role of small business in U.S.exports.
  • International Trade Administration (http://www.ita.doc.gov): The mostvaluable click at this Department of Commerce site is the TradeInformation Center (http://infoserv2.ita.doc.gov/tic.nsf), afirst stop for info on federal help, plus acres of details onforeign nations and regions. Or for more personalized aid, call(800) USA-TRADE.
  • Export-Import Bank (http://www.exim.gov/msbprogs.html):The Export-Import Bank has money to assist in building an exportbusiness; available programs are detailed at this site, or call(800) 565-EXIM. Another plus: The agency holds seminarsnationwide. Get schedule info at (202) 565-3912.

The Basics and Beyond

  • ExporTutor (http://web.miep.org/tutor/index.html):A brilliant resource for beginners, this Michigan State UniversityWeb site offers a self-paced tour through everything businessowners need to know about succeeding in exports.
  • Trade Easy (http://www.tradeeasy.com): Findbuyers, sellers, trade leads, products available for import andmore at this online trading network for importers andexporters.

In The Zone

When it was enacted in 1994, the North America Free TradeAgreement (NAFTA) rewrote the rules of doing business in the UnitedStates, Mexico and Canada. Customs barriers were shattered,establishing the world's biggest free trade zone. Want to seeif there are markets for you in the NAFTA zone? Dig here foropportunities:

How Much?

Keep track of what foreign money is worth at The UniversalCurrency Converter Web site (http://www.xe.net/currency),which instantly converts from and to just about anything peopleaccept as money anywhere on the planet.

Hard Copy

Informative books on going global are plentiful, and most largebookstores stock several titles worth reading. Among the bestimport-export books for start-up BIZ Experiencess:

  • Exporting, Importing and Beyond: How To "GoGlobal" With Your Small Business by Lawrence W. Tuller(Adams Media, $9.95, 800-872-5627)
  • Building an Import/Export Business by Kenneth D. Weiss(John Wiley & Sons, $19.95, 800-225-5945)
  • How to Start an Import/Export Business by Terry andRobert Adams (BIZ Experiences Media Inc., $59, 800-421-2300)

Robert McGarvey (rjm@mcgarvey.net), who has dualcitizenship in Ireland and the United States, is such aninternationalist he even likes German food.

Want to be an BIZ Experiences Leadership Network contributor? Apply now to join.

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