For Subscribers

An Old Lunch Pail Reminds This Founder to Embrace the Tough Times Working through setbacks and overcoming hurdles sometimes yield the greatest lessons.

By Jason Minick

This story appears in the July 2020 issue of BIZ Experiences. Subscribe »

Minick Photographer

I grew up in the 1970s in a small town in central Pennsylvania and spent a lot of time at my grandparents' house, a railroad-style home just down the street from my parents. My grandfather, Charles, would come home from a long day's work, covered in dirt and oil, and share a sugary sip of coffee from a thermos he kept in a banged-up aluminum lunch pail.

My grandfather was an BIZ Experiences. After serving in WWII as a second lieutenant in the Corps of Engineers for the U.S. Army Reserve, overseeing construction projects across France and Germany, he returned home and realized there was a need for his skill set in the local community. He started his own custom grading and excavation business and got to work. And the work was hard.

Related: This Artwork Inspired Veronica Chou to Make a More Responsible Fashion Brand

I like to think that I inherited some of his grit and BIZ Experiencesial attitude. After doing photography for local newspapers for about a decade, in 2006 I set out on my own and founded Minick Photography, which does a mix of corporate and commercial work, along with portraits and video production. More recently, I also cofounded a 3D-mapping and drone photography company called Aerial Content Group.

Now, as I sit in my office every day editing and adjusting images, something familiar sits on a table nearby: my grand­father's old lunch box. It functions as a catchall for my keys, sunglasses, and whatever else I can toss in to reduce office clutter.

But it's much more than just a holder of stuff. I imagine that each ding, dent, and scratch has a story. Maybe there was a minor mishap on the job site when something didn't go quite right. Maybe it fell off the excavator at lunchtime. Each mark stands for something my grandfather had to push through, something he had to solve or overcome.

Related: How This Former Submarine Officer Learned to Lead Under Pressure

Things in my own business aren't always easy. Life hasn't always been easy, either. That lunch pail reminds me that there will be dings and dents along the way, and that you have to push through, no matter what. Each mark tells a story, gives you character, and makes you stronger.

Want to be an BIZ Experiences Leadership Network contributor? Apply now to join.

Starting a Business

These Brothers Started a Business to Improve an Everyday Task. They Made Their First Products in the Garage — Now They've Raised Over $100 Million.

Coulter and Trent Lewis had an early research breakthrough that helped them solve for the right problem.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for BIZ Experiencess to pursue in 2025.

Franchise

10 No-Office-Required Businesses You Can Start for as Little as $5,000

With strong Franchise 500 rankings and investment levels starting under $5,000, these brands are ready for new owners to hit the ground running.

Franchise

How to Prepare Your Business — And Yourself — For a Smooth Exit

After decades of building your business, turning it over to someone else can be emotional. But with the right mindset and a strong plan, it can also be your proudest moment.

Business News

Here Are the 10 Jobs AI Is Most Likely to Automate, According to a Microsoft Study

These careers are most likely to be affected by generative AI, based on data from 200,000 conversations with Microsoft's Copilot chatbot.