An BIZ Experiences Editor Shares How to Get Press Coverage for Your Business In this video, BIZ Experiences's Liz Webber shares the right way to pitch your business.
By Rose Leadem
Opinions expressed by BIZ Experiences contributors are their own.
Getting press coverage for your business isn't as hard as it sounds. Just take it from BIZ Experiences's Insights Editor Liz Webber. In this video, Webber answers the burning question: "How do I get news coverage for my business?"
Related: 5 Ways to Get Media Coverage as a Startup
For starters, research the publications you'd like to appear in to get an understanding of the types of stories they publish. Then, find the right reporter who covers the topic of your business or pitch. (That way you're not blasting off emails that won't go unread.) After doing these few things, your two steps closer to getting coverage for your business.
Related: How to Write a Great Pitch Email
To learn more, click play.
