Start a StretchLab Franchise in 2025

2025 Franchise 500 Rank: #228 Ranked #356 last year

Initial investment: $269K - $610K

Units as of 2025: 528 153.8% over 3 years

StretchLab offers a simple solution to improve mobility, reduce the risk of injury, and reintroduce recovery time into their clients' lives with assisted stretching. StretchLab believes in helping people regain their physical freedom through stretching; it is an old-modern solution to age-old problems.

Most everyone knows about High Intensity Interval Training (HIIT), yoga studios, and gyms as fitness solutions, but what about stretching? StretchLab may serve as the newest wellness trend making its way through the franchise circuit—and it is definitely not your typical workout.

Its high-profile exposure in the L.A. Times, Shape, and NBC is making it a national wonder. With over 400 StretchLab studios opened worldwide since franchising began in 2017, the company is the largest assisted stretching franchise concept, and is just getting started. It is actively looking for more opportunities to bring the brand to various communities. The ideal candidate for a StretchLab franchisee knows how to motivate a team and is thirsty for growth. A candidate should also want to help people and advocate for health and wellness genuinely.

Why You May Want to Start a StretchLab Franchise

Joining the StretchLab team means being part of a growing enterprise that holds corporate partnerships. StretchLab's parent company, Xponential Fitness, manages other proven brands like Pure Barre and Cyclebar, potentially making StretchLab's legitimacy in the market real. StretchLab is smartly taking its business beyond individual clients, too.

Though you may be concerned about investing in something new, the StretchLab trend is working to carve out its place in the health and fitness franchise world.

As a franchisee, you'll be able to take your passion for health and wellness into a different setting. The franchise will continue to educate you and your team, as growth is one of its core values. You'll also likely work within a community that cares for each of its members.

What Might Make a StretchLab Franchise a Good Choice?

StretchLab has been ranked in BIZ Experiences’s Fastest-Growing Franchises a few times in recent years. This ranking is based on an evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability.

To be part of the StretchLab team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. You should also prepare yourself for ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements.

The typical term of agreement between StretchLab and its franchisees is ten years. At the end of the agreement, you will be offered the opportunity to renew the agreement for a sum as long as the franchisor wishes to continue the relationship with you.

How To Open a StretchLab Franchise

Before making any financial commitments or signing an agreement, it is crucial that you perform your due diligence and establish if this is the right opportunity for you. Speak to existing franchisees and ask questions directed to the StretchLab team.

To open a StretchLab franchise, you should first fill out a franchise request form. A representative may be in touch with you shortly after that. Once your application is approved and you've signed an agreement, StretchLab will provide comprehensive support to help you find the right location, financing, and market your business.

Company Overview

About StretchLab

Industry	Health & Wellness
Related Categories	Assisted Stretching, Miscellaneous Health Services, Miscellaneous Personal-Care Businesses, Fitness
Founded	2015
Parent Company	Xponential Fitness
Leadership	Mark King, CEO
Corporate Address	17877 Von Karman Ave., #100 Irvine, CA 92614
Social	Facebook, Twitter, LinkedIn, Instagram, YouTube

Business Overview

Franchising Since	2017 (8 years)
# of employees at HQ	14
Where seeking	This company is offering new franchises throughout the US. This company is offering new franchises in the following international regions: Asia, Australia/New Zealand, Middle East, Europe (Eastern), Europe (Western), Central America, Canada, South America
# of Units	528 (as of 2025)

Information for Franchisees

Here's what you need to know if you're interested in opening a StretchLab franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Definition: The initial fee paid to a franchisor to join their system What you need to know: Found in Item 5 of the FDD, this may be a flat fee, or may vary based on territory size, experience, or other factors.The franchise fee is an up-front (one-time) cost that a new franchisee pays to the franchisor. This fee is usually due at the signing of the franchise agreement and covers the right to use the franchisor's trademarks, name, and related business systems.	$65,000
Initial Investment Definition: The total amount necessary to begin operation of the franchise What you need to know: The initial investment includes the franchise fee, along with other startup expenses such as real estate, equipment, supplies, business licenses, and working capital. This is outlined in a chart in Item 7 of the FDD, showing a range of possible costs from low to high.	$269,019 - $610,224
Net Worth Requirement Definition: The minimum net worth you must have in order to qualify to become a franchisee of this company What you need to know: Net worth is the value of a person's assets minus liabilities. Assets include cash, stocks, retirement accounts, and real estate. Liabilities include items like mortgages, car payments, and credit card debt.	$500,000
Cash Requirement Definition: The minimum liquid capital you must have available in order to qualify to become a franchisee of this company.	$250,000
Veteran Incentives Definition: A discount or other incentive offered to military veterans who buy a franchise with this company.	25% off franchise fee
Royalty Fee Definition: A ongoing fee paid to the franchisor on a regular basis. What you need to know: Most franchisors require franchisees to pay an ongoing royalty fee, which is detailed in Item 6 of the FDD. This fee is typically a percentage of weekly or monthly gross sales, but may also be a flat weekly, monthly, or annual fee.	8%
Ad Royalty Fee Definition: An going fee paid to the franchisor on a regular basis to support advertising or marketing efforts. What you need to know: This may also be called advertising fee, marketing fee, brand fund fee, and more, but the basic purpose is the same-- to support promotion of the brand systemwide. As with the royalty fee, it is detailed in Item 6 of the FDD, and can be a percentage of weekly or monthly gross sales or a weekly, monthly, or annual fee.	2%
Term of Agreement Definition: The length of time your franchise agreement will last. What you need to know: Franchise terms are typically anywhere from 5 to 20 years in length, but are sometimes instead dependent on factors such as the term of your lease. Once your term is up, you may have the option to renew your agreement, typically for a smaller fee than the original franchise fee.	10 years
Is franchise term renewable?	Yes

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing	StretchLab has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

Classroom Training	23 hours
Ongoing Support	Purchasing Co-ops Newsletter Meetings & Conventions Grand Opening Online Support Security & Safety Procedures Lease Negotiation Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Support	Co-op Advertising Ad Templates National Media Regional Advertising Social Media SEO Website Development Email Marketing Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?	No
Can this franchise be run from home/mobile unit? Definition: The business can be run from your home and/or a vehicle, and it is not necessary to have a retail facility, office space, or warehouse.	No
Can this franchise be run part time? Definition: This business can be run by the owner on a part-time basis (less than 40 hours per week) and/or as a side business; it is not necessary for the business to be open/run full-time.	No
Are exclusive territories available? Definition: An exclusive territory is a fixed area in which you are given the right to operate and in which no other units of the same franchise may be opened. What you need to know: Territory size may be based on factors such as radius, population size, zip codes, and more. Details can be found in Item 12 of the FDD.	Yes