Every Crisis Is a Catalyst for Change "It would be a shame if we don't learn and take advantage of this crisis and use this in a positive way to work harder to what we had dreamt of"

By Sneha Banerjee

You're reading BIZ Experiences India, an international franchise of BIZ Experiences Media.

MuSigma

It's been tough phase for a company that had aced big-data delivery to multi-national companies –Mu Sigma. It's been even tougher for Founder, Chairman, Dhiraj Rajaram, who has now decided to take over as CEO of the company, which he claims to be a profitable unicorn.

Rajaram's former wife, Ambiga Subramanium, has decided to sell her entire stake in the company to the founder and thereby giving him the full control over the business. The couple had announced their separation earlier this year, which raised speculation around the ownership and investor support of the company.

However, Rajaram refuted those rumours saying that both General Atlantic and Sequoia Capital will continue to be the investors in the company.

Gut Wrenching moments!

Talking about the difficult times as an BIZ Experiences and at a personal level, Rajaram said that this period was more unfortunate for us on a personal perspective. "When something like this happens, anybody who is a part of the leadership team and also other employees are not going to feel good about it. It was some gut wrenching moments, where we had to stand and speak up and be very honest about everything. Emotions had to be displayed and it was not easy," Rajaram, a University of Chicago Booth School of Business graduate, said.

"It would be incorrect to say that there has been no impact on the business. There has been an impact on the business as there have been a lot of personal distractions. The impact has been more on the personal side than on the business side. The reality is that we are continuing to grow at about 6-8 customers per quarter," he said

A "family matter" ?

Post the announcement of separation, several media reports have surfaced regarding the couple's stake, Ambiga's future plans and Rajaram reaching out to external investors to buy out her stake in Mu Sigma. The company declined to provide any information on how it bought out Ambiga's stake, calling it a "family matter."

Elaborating further about the tough times, Rajaram said that every crisis is a catalyst for change. "It would be a shame if we don't learn and take advantage of this crisis and use this in a positive way to work harder to what we had dreamt of," he said.

Driving the data science business

Rajaram agreed to the fact that on a global platform Indian data driven companies are now being taken seriously and Mu Sigma is a "testament" to the same. "A lot of companies are going to try things in this space. People are going to try and do different things and all of this is going to help the cause,"he adds.

Rajaram said that Mu Sigma has broken the myth that analytics and data science is not scalable business and shown that customers can engage in an out-collaboration fashion. "Mu Sigma is not in the cost arbitrage business, it's in the innovation arbitrage business," he adds. Rajaram said that the company is looking at a 20-25 per cent growth per year and wants to make sure that Mu Sigma becomes an exciting destination for young people, who want to become a part of the data science revolution, as 1.6 lakh people apply to the company every year.

(The article was published in the November issue of BIZ Experiences Indai Magazine 2016)

Sneha Banerjee

BIZ Experiences Staff

Former Staff, BIZ Experiences India

She used to write for BIZ Experiences India from Bangalore and other cities in South India. 

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for BIZ Experiencess to pursue in 2025.

Starting a Business

How to Develop the Mindset for a Billion-Dollar Success, According to Raising Cane's Founder

Todd Graves was turned down by every bank in town when he started. Here, he sits down to share his mentality on success, leadership and building a billion-dollar brand.

News and Trends

W Health Ventures Launches USD70M Fund II to Build New-Age Healthcare Startups in India

The fund aims to back 8 to 10 new ventures over the next four years

Business News

Here Are the 10 Jobs AI Is Most Likely to Automate, According to a Microsoft Study

These careers are most likely to be affected by generative AI, based on data from 200,000 conversations with Microsoft's Copilot chatbot.

News and Trends

Flexprice Raises USD500K Pre-Seed to Build Open-Source Billing Stack for AI-First Companies

Flexprice aims to eliminate the complexity and time burden of building usage-based and hybrid billing systems in-house

Business News

Starbucks Built a New 'Luxury' Office Near Its CEO's Newport Beach, California Home

The 4,624-square-foot office was disclosed as part of Starbucks CEO Brian Niccol's compensation package before he started the role last fall.