LenDenClub Becomes The First P2P Lending Platform On Google Pay Google Pay (GPay) customers can now lend and borrow through LenDenClub as seamlessly as making payments through the existing platform

By Prabhjeet Bhatla

Opinions expressed by BIZ Experiences contributors are their own.

You're reading BIZ Experiences India, an international franchise of BIZ Experiences Media.

Unsplash

Mumbai-based peer-to-peer (P2P) lending platform LenDenClub on Thursday said it has integrated with Google Pay and is now live on its platform. It is the first P2P lending company to integrate with the tech platform.

With this integration, customers of GPay can now lend and borrow through LenDenClub as seamlessly as they can make payments through the platform.

LenDenClub offers borrowers hassle-free loans, even in the remotest parts of the country. With its integration on GPay, users can now access services offered by the brand right from the Google Pay app interface. Borrowers can visit the "InstaMoney' spot on GPay and get loans ranging anywhere between INR 5,000-12,500 transferred to one's bank account within minutes. Similarly, investors can visit the "LenDenClub' spot on GPay and invest as low as INR 500 thereby offering loans to borrowers directly. The investment option will be live in a few days.

The Spot feature is currently available on Android, while the iOS version will be launched in the coming months.

"LenDenClub is extremely excited to be live on Google Pay. It goes along with our vision of delivering financial products through technology. Being the first P2P player to integrate with GPay, offers us access to over 60-70 million active GPay users monthly on both the demand and supply side of our business. With more and more people in the country getting used to the idea of shopping and transacting online, a large portion are now also seeking credit digitally. We are confident to add value to Google Pay's customers through this collaboration," said Bhavin Patel, co-founder, and chief executive officer, LenDenClub.

LenDenClub has been critical in serving the marginalized and offering credit to those left out of the country's financial services fold. Additionally, the platform offers an excellent alternative investment opportunity for investors to lend on its platform and earn net returns up to 15 per cent per annum, superior to most of the other investment products available, the company shared.

The company currently has a loan book of more than INR 500 crore, with an average ticket size of INR 25,000. It has arranged more than INR 1,000 crore worth of loans by more than 1.5 lakhs lenders on the platform. Betting big on the P2P lending space, especially in a post-COVID scenario, the company recently expanded its flagship digital lending platform InstaMoney from its presence in 7 states to pan-India. The company has one of the lowest NPA in the digital lending space at 3.4 per cent as of 30 December 2020.

Prabhjeet Bhatla

Former Staff

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for BIZ Experiencess to pursue in 2025.

Science & Technology

AI Isn't Plug-and-Play — You Need a Strategy. Here's Your Guide to Building One.

Don't just "add AI" — build a strategy. This guide helps founders avoid common pitfalls and create a step-by-step roadmap to harness real value from AI.

Business News

Here's How Much Google Software Engineers, Product Managers, and Data Scientists Make in a Year

Data revealed in federal filings shows how much Google is compensating its employees.

Starting a Business

I Built a $20 Million Company by Age 22 While Still in College. Here's How I Did It and What I Learned Along the Way.

Wealth-building in your early twenties isn't about playing it safe; it's about exploiting the one time in life when having nothing to lose gives you everything to gain.

Leadership

Why the World's Best CEOs Are Training Like Athletes — and How You Can, Too

Here's what best-in-class leaders can learn from the habits, discipline and mindset of elite performers.

Business Solutions

Boost Team Productivity and Security With Windows 11 Pro, Now $15 for Life

Ideal for BIZ Experiencess and small-business owners who are looking to streamline their PC setup.