BIZ Experiences UK's London 100: Botivo Botivo is redefining non-alcoholic aperitivo with its handcrafted, preservative-free recipe—now pouring in Michelin-starred restaurants and growing rapidly in a booming market

By Patricia Cullen

Opinions expressed by BIZ Experiences contributors are their own.

You're reading BIZ Experiences United Kingdom, an international franchise of BIZ Experiences Media.

Botivo
Botivo cofounders, Sam Pageat Steavenson and Imme Zu Ermgassen

Industry: Food and Drink
Botivo, a British non alcoholic aperitivo, was first created by artisan Sam Pageat Steavenson who built a career creating drinks from scratch to serve at the parties of the likes of Kate Moss and the Royal wedding.

Co founder Imme, a brand strategist and self confessed hedonist, tried the liquid a few months later and became obsessed with the bold and unique taste. The liquid takes over 1 year to hand make using no flavourings, essences or preservatives (the only drink in its category that does this) to achieve a complex and superior taste.

Sam still makes every batch on Lannock Farm in Hertfordshire and Botivo is now sold in 30 Michelin star restaurants, iconic spots like St John and trendy groups like Soho House, the Wolseley group and Hawksmoor.

It grew almost 3x in revenue last year and shows no signs of slowing down in a non alcoholic category that is exploding.

Patricia Cullen

Features Writer

Starting a Business

These Brothers Started a Business to Improve an Everyday Task. They Made Their First Products in the Garage — Now They've Raised Over $100 Million.

Coulter and Trent Lewis had an early research breakthrough that helped them solve for the right problem.

Franchise

How to Prepare Your Business — And Yourself — For a Smooth Exit

After decades of building your business, turning it over to someone else can be emotional. But with the right mindset and a strong plan, it can also be your proudest moment.

Business News

Here Are the 10 Jobs AI Is Most Likely to Automate, According to a Microsoft Study

These careers are most likely to be affected by generative AI, based on data from 200,000 conversations with Microsoft's Copilot chatbot.

Business News

Here's How Mark Cuban Turned 90% of This Company's Former Employees into Millionaires Overnight

The billionaire and "Shark Tank" star shared some company acquisition stories last week.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for BIZ Experiencess to pursue in 2025.