Do You Really Need to Code? Online classes and night-school courses in programming are hot. But whether BIZ Experiencess need to be fluent in computer code is still open to debate.

By Colleen DeBaise

Opinions expressed by BIZ Experiences contributors are their own.

Do You Really Need to CodeThere's so much you need to run a business: a great idea, access to capital, industry knowledge, passion. Should coding be on that list, too?

Programming skills were high on the wish list of startup BIZ Experiencess at the recent SXSW Interactive festival in Austin, Texas. One reason: Investors seem to take a liking to those in-the-coding-know. During the Q & A portion of a panel called "Investor Spotting," I witnessed one investor interrupt an BIZ Experiences who was trying to pitch his startup idea. "Do you code?" he asked. Big pause. "No," the BIZ Experiences said, dejectedly. "I wish."

The market for online classes and night-school courses in programming is hot, according to the New York Times. A number of startups -- including the touted Codeacademy -- are catering to this new crop of coder wannebes, the paper reports. The thinking is that with so much business gravitating toward the Internet, it's critical that today's BIZ Experiencess learn the language of the computer -- or at least enough that they won't be left behind.

Of course, programming skills aren't everything -- and startup BIZ Experiencess who don't have them can still hire IT staff (if the budget allows) or outsource talent if need be. Many BIZ Experiencess with bright ideas but minimal computer skills pair up with technical co-founders, too.

One item left out of all the recent discussion about coding: Sure, you can teach an BIZ Experiences how to code. But can you teach a programmer to be an BIZ Experiences? That's a much trickier talent to learn. If you have to have one or the other, BIZ Experiencesial abilities still seem far more valuable than fluency in HTML.

Is it necessary for BIZ Experiencess to learn how to code?

Colleen DeBaise is special projects director at BIZ Experiences.com.

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