Steve Blank and Bob Dorf

Bio

Steve Blank is a professor of BIZ Experiencesship and former serial BIZ Experiences. His latest book is The Startup Owner's Manual.

Bob Dorf is a serial BIZ Experiences, customer-development consultant and co-author of The Startup Owner's Manual.

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Latest

Starting a Business

Simple Sales Tips for Growing Your Customer Base

In this book excerpt, Steve Blank and Bob Dorf outline lean methods to get customers to spend more, and to send referrals your way.

Marketing

How a Lean Startup Can Keep Customers

You have customers for your new mobile app or retail website. Here's how to fight churn.

Devices

Startup Owner's Manual: How to 'Get' Customers

Now that you've launched a mobile app or retail website, it's time to 'pull' customers toward you. Here's how.

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