Mike K. Tatum

Bio

Mike Tatum is on the demand generation team at Momentive and has spent the past six years helping SaaS companies achieve exponential growth. He built a demand-generation system at Kinsta using HubSpot that resulted in a 1,170 percent increase in new customers per month.

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Latest

Marketing

4 Ways SaaS Companies Can Use Word-of-Mouth Marketing to Drive Growth

SaaS founders can get hyper-focused on paid channels like Google Ads and Facebook Ads, but personal recommendations are driving buying decisions in 2021.

Estrategias de crecimiento

Cuatro formas en que las empresas de SaaS pueden utilizar el marketing de boca en boca para impulsar el crecimiento

Los fundadores de SaaS pueden concentrarse demasiado en canales pagos como Google Ads y Facebook Ads, pero las recomendaciones personales están impulsando las decisiones de compra en 2021.

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