Jenna Alburger

BIZ Experiences Leadership Network® Contributor

Bio

Jenna is a marketing strategist specializing in positioning and messaging for startups. After recognizing that many companies overlook this crucial step, she founded SharpStance to help them craft clear strategies to scale efficiently

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Latest

Marketing

How to Nail Your Product Messaging with This 8-Step Framework

Effective product messaging is clear, relevant and focused on solving customer problems, not just listing features.

Marketing

How to Create a Unique Value Proposition (With Tips & Examples)

A unique value proposition will help you distill your unique strengths into a statement that answers the question: "Why should customers care?"

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